Online Car Events | The Whole Caboodle Car Marketing Specialists

Online Car Events
That Pack a Punch!

The most cost-effective marketing you will ever commission. Perfect for new car sales, used car sales, aftersales and Motability.

The first, and still the best, event platform around.

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ONLINE CAR EVENTS

Now includes AI Agents and AI-Powered Lead Summaries

The most cost-effective marketing you will ever use and, with ROIs clearly recorded, it’s easy to see why our events platform is so popular.

As the first company in the UK to launch digital sales events back in 2013, we've run thousands of successful events for individual car dealers, multi-franchise motor groups and manufacturers alike.

And it’s not just new car events; we also offer events for used cars, aftersales, new model launches, car buying and Motability, as well as bespoke events - just ask us to build one for you.

All our online car events are supported by our industry-leading lead management and reporting portal to ensure a maximum return on your investment. And new for this year is our AI-powered lead synopsis tool plus the ability to launch AI Agents to help with prospecting and appointment setting, as well as confirming appointments.

Whatever you need, we are likely to have a solution readymade and proven to work. Ask us for a demo!

Motability

Cost effective, always-on Motability marketing that targets renewals as well as delivering valuable conquest enquiries.
Vault

Can your customers crack the code to access exclusive offers inside the vault? This highly engaging and effective event is a favourite of many clients.
Flip

One of our most popular events that’s quick to set up and works especially well on mobile. It can be used for new cars, ex-demos, pre-reg, target used cars or a combination of them all.
Aftersales

Running over a three-month period and reach ROI of 1046%, this event really boosts your aftersales bookings and enquiries.
VIP Events

From Golden Ticket to Black Friday, we have a big choice of VIP Event options that can be adapted for yours or manufacturer’s brand requirements.
Scratch & Save

An online scratchcard event which everyone loves to play. Simply scratch off the panels (very satisfying on mobile) and match three symbols to win an extra incentive. Use for new, used or anything in between.
Used Car

Offer customers a preview of your next Used Sale - the truest of all VIP Events and one that really works - every time.
Vegas Spin to Win

Add a bit of Vegas glamour into your next online event with the dazzling Spin to Win! A choice of bonus offers can be won for new cars, used cars or physical stock.
Parallax Event

This slick and visually stunning event really converts. Use for new or used vehicles, or a bit of both!
New Car Launch

This slick and visually stunning event really converts. Use for new or used vehicles, or a bit of both!
Online Incentive Games

We have a range of fun and interactive online sales incentives to encourage and reward your teams. There’s lots to choose from and all include team and dealership league tables as well as spot prizes.

To see some of our events in action and understand how they work, watch the video

ONLINE CAR EVENTS

Incredible AI-Powered Reporting Platform

As the pioneers of online events, our process and ideas have been much copied by others but never bettered - and we keep adding new features too. The level of detail and MI that each event returns is fantastic and clearly tells where it has worked and where some processes could be tweaked. Now with the added benefit of AI to power the Lead Centre, as well as the ability to launch AI Agents to help with prospecting or appointment setting, it’s a real beast!

With detailed customer engagement stats, a built-in sales league and a series of digital incentives available, we leave no stone unturned in our mission to ensure the success of your event. That's why, when people use our events platform, the most common thing we are told is “WOW, you’ve thought of everything haven’t you!?”